Facebook changes with a focus on AI

On 14/02/2024

Facebook (along with Instagram and WhatsApp) continues to be in the top 3 most liked social platforms globally, with nearly 2 billion daily active users. There are constantly many updates – both in the algorithm and in the functionalities, with a main focus on AI (Artificial Intelligence). Changes in the algorithm and functionalities Meta now […]

How to avoid phishing scams

On 30/11/2023

Phishing is becoming increasingly popular and inventive on the Internet. These are various schemes for fraud in electronic communication, the purpose of which is to obtain data from users with personal information – bank accounts, passwords, access to accounts in online stores, personal profiles, accounts in social networks, etc. If a person gives such data, […]

Make more… video

On 22/02/2017

Sharing video at facebook proved to be effective marketing Strategy in 2016. The trend of increasing video content in the social networks is expected to continue in 2017 too. It’s expected also 74% of the world’s internet traffic to be video. If you haven’t predicted yet video in your marketing strategy for 2017, it’s not […]

4 Alternatives to Facebook’s Like-Gate Campaigns

On 04/04/2016

On November 5, 2014, Facebook banned the like-gate apps and campaigns. It was commonly used tactic by marketers and social media specialists to grow brands’ Facebook page fan base. Many were upset by Facebook’s move. Undoubtedly, this restriction encourages marketing agencies and experts to be more creative and to use new tactics. In this […]